

Jesseca: It’s crazy because my mind doesn’t sleep. Hype Hair: Your marketing tactics for the Miracle Drops involved you being comical and chasing down celebrities to use the product. Although, I didn’t realize it would turn into all of this. My mom always tells me stories about how I used to put barrettes in my dad’s hair, so it was something that I always wanted to pursue. Jesseca: I’ve been doing hair since I was a child. What initially sparked your passion for hair?

Hype Hair: You started with your hair salon in New Orleans.

Hype Hair recently had a little tea time with the mompreneur to chat about entrepreneurship and everything in between! Just as she predicted, the product became a best-seller, and as they say, the rest is history!įast forward to right now, and the beauty boss is living her best life as the owner of a 400,000 square foot warehouse that employs hundreds of Kaleidoscope employees amid the COVID-19 pandemic, and is crushing sales with the expanded Kaleidoscope Hair Products line in Target, Walmart, and Sally Beauty Supply. With a big social media presence, big personality, and an even bigger mission to show around the way girls that dreams come true with faith and determination, Jesseca Dupart and Kaleidoscope Hair Products continue to be a force to be reckoned with in the beauty industry.Īffectionately known as “Big Booty Judy,” the New Orleans native and hairstylist burst onto the social media scene in 2014 promoting Miracle Drops, an elixir guaranteed to combat hair loss in men and women.
